Slide Deck for Hillroute's Investor Presentation

I designed this 25 page deck in collaboration with the team of Cogent Media, for Hillroute's investor presentations. We aimed high and hit the sweet spot, balancing simplicity and style in this concise, yet deeply informative presentation.

Cogent Media Website

While the team at Cogent crafted the content, I worked on creating an impactful visual experience.

To be specific, I drove the colour and typography choices, prepared the slide layouts, visualised data, and curated stock photographs.

At the beginning of my involvement with this project, the content structure had been prepared, and the material was provided in a plain slide deck.

• The brand did not have a visual identity prior to this, so I began the project by setting up a colour scheme and typographic styles. Once approved, I started putting the slides together.
• I got feedback at various stages, implemented changes on the go, and refined my approach with each step.
• Once all the layouts were in place, I steered my attention towards data visualisation styles using graphs and tables.
• I also curated abstract photography from free stock sources to supplement the content. The thematic choices were driven by the impersonal and somewhat cryptic nature of cryptocurrencies.
• I maintained communication with the Hillroute team during rounds of feedback, and completed the bulk of the project in about 2 weeks. We continued with minor iterations thereafter.